Please sign our Life First campaign, if…

you agree that the thrival (a thriving, not mere survival) of life on Earth and our future generations needs to be THE primary consideration – before profit, power or personal ambition.

Each day our in-boxes are inundated with campaign, after petition, after cause, to the point that we now run the risk of becoming desensitized to, and overwhelmed by, the vast array of challenges humanity now faces. It’s excellent that with the advent of the internet we’re now able to stay more informed and, to some degree, take action. And…  it’s an increasingly shared opinion that we now need to be addressing the root causes of these challenges.

One of the first steps, from our perspective, is for us to collectively recognise that Life needs to be valued above ‘feel good’ products, profit, power and ambition, AND, there is a real need for us to demonstrate our agreement with this publicly – to not hide it away in isolation where it ‘feels’ safe. Please be an inspiration to others and sign the campaign today.

Your signature will be used to inspire others and to promote the ethic of placing Life First to a wider audience – including organisations, politicians and business leaders. It is in no way a substitute for real grass-roots action – it is a catalyser that is hoped will inspire real, sustainable changes in our daily routines and behaviours on this beautiful blue planet.

Check out the “Examples of Life First in action” section of our “Life First” page for a deeper insight into what Life First is and a few suggestions regarding how you can live the ethic of Life First in your daily lives.

Thank you for your consideration.